Whole Body Cryo
in Japan initially as a treatment for Rheumatoid Arthritis. Whole Body Cryotherapy stimulates the body’s natural healing abilities through exposure to extreme cold in a controlled environment. In 1984, the renowned German Rheumatologist, Professor Reinhard Fricke, brought WBC to Europe, where it became even more popular. Over the past three and a half decades WBC gained even more popularity as its sports performance enhancing and general health and wellness benefits have become more well known. In the US, WBC became more well known when the 2010-2011 Dallas Mavericks used WBC for quicker recovery times during their NBA championship title run. Today many professional athletes across the globe among all sports use WBC to improve recovery time. The general public and even celebrities use it for overall wellbeing. We believe there is no other cold therapy known to elicit such a powerful, positive and holistic response.